How to Grow Your Cloud Reseller Business

While serving as a cloud computing reseller can certainly be an exciting endeavor, it can be a major challenge to consistently grow your brand. Resellers struggle with consistent growth for a variety of reasons, some of which include a lack of education about product or service being resold, poor marketing, and/or weak branding.

The purpose of this article is to give you some things that you should focus on in order to expedite the growth of your cloud reseller business. Let’s take a look at two ways to achieve growth as a cloud reseller:

Ask for Help

One of the things that many resellers do not think about is the fact that the provider that you are reselling for has a vested interest in helping you succeed. Basically, the more money you make the more money they make. With this in mind, most providers are always willing to lend a helping hand when necessary.

While your provider is generally involved quite extensively in the initial process, do not be afraid to ask for help down the road as well. They more than likely will have plenty of resellers for their products and services, and will therefore be able to provide you with plenty of great feedback on the best ways to move forward and grow as a cloud computing reseller.

Focus on Customer Support

Most providers will require that, as a reseller, you handle your own customer support. While this may seem like a nuisance, it is absolutely imperative that you make strong customer support a priority. It has been said that acquiring a new customer costs 6-7 times more than keeping one you currently have, so treat your current customers like gold and provide them with the support they deserve.

The Final Word

At the end of the day, many of the struggles that you will face as a reseller are similar to the challenges that entrepreneurs in any industry encounter. The important thing is that you are not afraid to ask for help and that you prioritize strong customer support. Doing these two things will help ensure that your business does not remain stagnant and continually grows as you become more educated about how to be a better reseller.

Awesome Cloud is a trusted cloud hosting provider that gives individuals the opportunity to serve as a cloud computing reseller. Fill out the inquiry form on their website or give them a call to find out more about growing with them as a reseller.

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    • Marlin Benavides